Strategic Print & Promotions 503 367 8454

You might think a Pen is a Pen is a Pen. . . I beg to differ. When choosing an imprinted promotional pen, you should consider a couple of things:

1) Your company image

2) Who is your target?

Try selecting a pen that matches your company image. If you are a professional firm, you may want to go with a laser engraved pen, or a nice pen set.  If you are a landscape company, a plastic well writing imprinted pen might be more appropriate.  Also, forget gender; if your target market is more female, a thinner more feminine logo pen might be a good choice.

Don’t forget your branding message. Stay in the same color theme as your other marketing collateral and try to find a promotional pen that compliments your brand.

Your custom imprinted pen should be thought of as a transportable billboard that fits in your clients pocket, purse, or desk and will be kept and used often. A printed promotional pen conveys more than just your name & number, it represents your company image.  You don’t have to spend a ton of money on your pens, however if you buy cheap pens that are low quality and skip on the page, you may experience the opposite effect you were looking for. You want to wear your colors proud.

How can you be sure you have chosen the right promotional pen:

Ask for samples. Your Promotional Products Distributor should not have a problem ordering or even having samples on hand for you to try. That way you are sure to know the quality you are purchasing.

Choose a pen manufacturer that is proven in the industry. There are a few manufacturers that make a great pen cartridge. What this means to you is: You can usually count on the pen writing smooth and having a finish you would be proud to distribute to your clients. A few pen manufacturers I like are:

Bic Pen Company

Goldstar Pens

Strategic Print & Promotions would love to offer you a FREE Sample. You should be able to try before you buy. Give us a call: 503 367 8454